Welcome To Our Website

Appleton and Fox Valley, Wisconsin's Chosen Home Builder

For over two decades (and still going strong), Willow Bay Builders has been building new homes and remodeling in the Fox Valley area. We’re not getting older; we’re getting better! Put our knowledge and experience to work today and see what our dedicated professionals can bring to your project.


custom homes

Custom Homes

Custom homes are for the discerning, who may have already owned a “Production Home” and are ready for something which more closely reflects their style and better accommodates their needs. Be it amenities, energy efficiency or just a design which is unique to your lifestyle or tailored to your lot. Willow Bay can take the time to make your dream a reality. Homes do not have to look like the entire neighborhood came out of a cookie cutter!

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green building

Green Building

There are many different paths to a “Green Built” home, we can help you find the path which is best for you. This field is constantly innovating and changing as the knowledge base expands. Willow Bay is up to date and always learning more, to bring the widest selection of options to your project.

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home remodeling

Home Remodeling

With all the new construction in the Valley, we have carved a niche. …We finish basements! Many of these homes where purchased as “Starter Homes”. As families grow, the need for more living area is often outpaced by the cost of moving up to a larger home. We can expand your living area and offer the amenities you want: saunas, bars, game rooms, bedrooms, baths, theaters and more at a fraction of the cost of a new home. No moving, no changing the kid’s schools!

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Why Choose Willow Bay Builders


Ultimately, it’s not about building a house. It’s about the people who will make that house a home. We realize that what we build or remodel and how well we do it will affect our client’s lives for years to come.

Each of our homes, renovations and home additions are crafted with the care we would use if it were our own. We are not the largest home builder in the Appleton and Fox Valley area.

However, we do strive to be the best. Be sure to check out some of our custom home builds, floor plans and home improvement projects we have completed for our clients in our Builder's showcase.

home building

Contact Willow Bay Builders



Willow Bay Builders is committed to producing the highest quality projects, maintaining lasting relationships, providing excellent service and maintaining a safe work environment.

Appleton, WI. 54915

(920) 810-2743

[email protected]